Email & Digital Marketing

Designed brand-compliant, seasonal campaign material for Original Equipment Manufacturers (OEMs), dealer groups, and non-automotive customers, creating a digital presence that reflected and enhanced the company's brand identity, messaging, and drove customer engagement.

Managed a monthly campaign calendar to align go-to-market strategies with creative deliverables, reducing campaign development turnaround time by 30% and decreasing email revisions by 25%. Provided the creative team with a clear starting point and a centralized reference, streamlining collaboration and execution.

Established a robust template portfolio and campaign library, streamlining campaign selection, preview, and workflow efficiency.

Oversaw international junior designers’ creative work, mentoring, providing feedback, and ensuring quality, cultural accuracy, brand consistency, and Web Content Accessibility Guidelines(WCAG) were met.

Email Templates